The Transformation That Started It All
From Rock Bottom To Revolutionary Results
Colin F. Watson
Founder | HCG Transformation Expert | Author | Physique Competitor
At 47, I hit rock bottom—broke, inflamed, exhausted, Type II diabetic, with sleep apnea, high blood pressure, insulin resistant, and 50 pounds overweight.
Nothing worked. No other diet. Not eating clean, Not the workouts. NOTHING…
Why It Works
Your fitness journey begins here.
Let me help you get the strong body and healthy lifestyle you want.
For the past 16 years, Colin has helped thousands of men and women around the world transform their bodies, their health, and their lives. As a seasoned diet expert, published author, and former physique competitor, he brings unmatched experience, compassion, and proven systems to help clients achieve rapid fat loss, food freedom, and lasting lifestyle change.
Year Founded
Team Members
Clients Helped
Social Proof / Trust
Over 15,000 lives changed
Trusted by high performers, moms, busy professionals, and individuals worldwide, we bring over 16 years of proven transformation expertise to help you achieve real results. Our trusted store ensures a secure checkout experience, with certified compounds and reliable U.S.-based shipping — so you can shop with confidence knowing you’re getting only the best.
Learn about our SBM-Fit life changing science backed coaching program
Advanced Rapid Fat Loss coaching
This service helps clients learn and implement the HCG protocol, change their mindset around health and do a 180 in their approach to weightloss, health and quality of life.
ACCOUNTABILITY
Having a team of coaches and mentors to keep you accountable, guide you through any tough moments and ask questions allows you to have the best possible experience.
Group PROGRAMS
Joining our SBM-Fit coaching programs ensures you are surrounded by like minded people who are filled with the same purpose and have the same goals. The program focuses as much on changing mindset as weightloss.
Don't just take our word for it
After 5 months with Collin, I lost 49 lbs and gained 5 lbs of muscle. His coaching made a big difference. As I move to P3, his support is key. Coaching is worth it!
Straight to the point. Knows exactly what he’s doing. Pretty down to earth and helpful. Thank you for your help! Can’t wait to see amazing results even in my special occasion
